Head of Content Marketing (Ecommerce)

Durham, North Carolina, United States · Marketing · CM-001

Description

KetoLogic and FBOMB, subsidiary companies of Low Carb High Fat LLC is looking for a experienced Head of SEO & Content Marketing with a proven track record in driving organic traffic in ecommerce at scale.

As the owner of content, you'll be responsible for developing and executing a data-driven best-in-class content strategy and playbook to meet DTC revenue targets and KPIs.

You have an extremely solid understanding of SEO and content analytics. You know how to create content that not only ranks, but delights customers, and leads to relationships, education, and ultimately, conversions.

You understand customer lifecycle marketing as much as you understand content strategy, and how to prioritize experiments and projects for maximum impact.

You'll manage a team of freelance writers, editors, videographers, and UX and graphic designers to ideate, systemize, create, curate, promote and optimize written, video, audio and visual content.


RESPONSIBILITIES

Requirements

QUALIFICATIONS


SKILLS AND ABILITIES

Benefits

Location: Durham, NC or remote

Basic Perks:

Salary: We pay top dollars for top talent. We’ll consider your experience and everything you bring to the table to offer you a competitive salary.

Health: We offer company health (medical, dental, vision) insurance plans

Retirement Planning: 401(k) with company match

Paid Time Off: Paid vacation! Paid holidays! Paid sick days!

Paid Parking: If you work at our downtown Durham location, you’ll get a monthly pass for parking. If you occasionally park downtown, we’ll reimburse you for parking expenses.

Awesome Perks:

Cool Digs: Modern and sleek open-floor office on the top floor of a downtown Durham high-rise (with amazing views)!

Super Flexible Work Hours: Come and go as you please as long as you get your work done. We have early birds and night owls across different time zones so do your work when you want, where you want. No one will be micromanaging you. We trust you to meet your deadlines.

Free Products!: We love our products and we want you to love them too! All employees get unlimited free products for their personal use.

Fitness/Wellness: Corporate discounts for memberships (gyms, yoga, etc.).

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